Meet the tech-native team behind your videos. Forged in fire and ice.
Handcrafted strategies (written by human minds and AI hands).
Cassie cried when she saw her explainer video. Want to know why?
Leverage our community power. Access $50k+ in software savings.
Hire like an insider. Compare top agencies without the sales pitch.
Logic behind 650+ wins. And skip the expensive mistakes.
Specific microtools for specific needs. Created at What a Story.
Break down complex products, abstract ideas, and detailed workflows into something your audience can understand with ease and clarity. We create 2D animation videos that help B2B businesses deliver a consistent message to all stakeholders and drive the desired call to action.
Designed to simplify complex ideas, explainer videos break down your product or service into a clear, structured narrative that your audience can quickly understand and act on.
Animated product demos visually walk users through features, workflows and use cases, helping them understand how your product works without needing a live walkthrough.
These videos present your company, offering, and value proposition in a concise format, making it easier for prospects to understand what you do and why it matters.
Launch videos are built to create clarity and excitement around new products, features, or announcements, helping you communicate the value right from day one.
Short, high-impact animated videos designed for marketing campaigns, focused on grabbing attention quickly and delivering a clear message across digital platforms.
Every animation is built around making the message easy to understand.
We organise information into a clear narrative that flows logically from start to finish.
Design, color, and style are aligned with your brand identity.
Animation, sound design and pacing are used to maintain attention and guide the viewer through the story.
We craft a tightly structure Led by Creative Director. Defines objectives, audience, and core messaging structure. The scriptwriter crafts a concise, outcome driven narrative.d script that clearly explains what your product does, who it is for and why it matters. High-intent keywords are naturally built in to support search, positioning and downstream marketing use without compromising clarity or flow.
The Art Director establishes the motion language, typography, and graphic system. A frame by frame detailed storyboard is created to give you an idea of the look and feel of the video.
The Voiceover Artist delivers professional narration aligned to brand authority. This adds clarity, pacing, and executive presence to the script.
The Motion Designer brings visuals to life with precision timing and transitions. This maintains flow, clarity, and structured visual rhythm.
We have crafted premium 2D animated videos across fast-moving sectors like SaaS, fintech, AI, and healthcare, turning complex value propositions into high-converting visual assets.
Your project is backed by dedicated, expert professionals—including copywriters, storyboard artists, illustrators, and 2D animators-working collaboratively to bring your vision to life.
From high-impact explainer videos and product demos to cinematic brand stories, our portfolio features battle-tested visual assets that have consistently driven pipeline and engagement for our clients.
We don't just animate for aesthetics; we design videos with your commercial goals in mind - built to capture executive attention, accelerate sales cycles, and drive conversions.
Zero templates. Every character, asset, and environment is illustrated from scratch, ensuring your video strictly matches your brand guidelines, product UI, and visual identity.
Experience a transparent, milestone-driven process from script to sound design. With clear sign-off stages, we ensure predictable timelines, zero creative drift, and absolute peace of mind.
Leverage our end-to-end creative and production expertise to turn complex ideas into clear, engaging 2D animation videos. From scripting to final delivery, every step is built to ensure your message is understood, remembered, and ready to perform.
Pretty animations don't close deals. Clarity does. See how top SaaS teams use our strategic videos to raise rounds, boost MRR, and shorten their sales cycles.
Commonly asked questions about What A Story. Have other questions? Reach out and our team will be happy to help.
What are 2D animation videos?
When should a business use 2D animation videos?
What types of businesses benefit from 2D animation?
How long should a 2D animation video be?
Can 2D animation videos align with our brand identity?
How long does it take to produce a 2D animation video?
What is the process of creating a 2D animation video?
Are 2D animation videos effective for marketing?
Can 2D animation videos be used across multiple platforms?
