Best Explainer Video Templates to Download & Customize

The demand for explainer video templates continues to grow as businesses seek engaging ways to communicate complex ideas simply and effectively.

Premium, ready-made explainer video animation templates offer a streamlined solution by providing high-quality, customizable projects that save time and resources.

These motion graphic, and animation templates are designed for easy editing, allowing users to tailor content to their brand without starting from scratch.

Our curated collection features 10+ top-tier explainer video templates available for immediate download from our store.

Each template reflects professional craftsmanship and versatile design suited for various industries - from SaaS startups to healthcare awareness campaigns.

This selection empowers marketers, agencies, and entrepreneurs to create impactful videos quickly while maintaining a polished, consistent visual identity.

What Are Explainer Video Templates?

Explainer video templates are pre-designed video projects created to help businesses convey complex ideas in a clear and engaging way. 

These ready-made explainer video projects provide a structured framework with animated sequences, text placeholders, and visual elements that can be customized to fit specific brand messages or product details.

Designed to simplify communication, explainer animation templates remove the need for building videos from scratch. 

Explore the Different Types of Explainer Video Templates Available in Our Store

Our explainer video templates aren’t just drag-and-drop files - they’re fully editable After Effects projects built for real client work. Each project comes with:

  • After Effects File (.aep): Professionally structured animation ready for customization.
  • Illustrator File (.ai): Editable assets for quick color or icon tweaks.

These templates feature smooth transitions, minimalist design, and metaphorical storytelling, perfect for SaaS, tech, or corporate brands. 

From product explainers to awareness campaigns, every file is ready to download, study, and adapt to your brand.

Discover a wide range of explainer video templates available in our store

How to Customize Explainer Video Templates Easily

Customizing explainer video templates allows brands and marketers to create tailored content that resonates with their target audience while maintaining professional quality. Follow these practical steps to customize explainer video templates effectively:

1. Add Text, Images, and Logos

Replace placeholder text with your own messaging, ensuring clarity and relevance. Insert brand logos and custom images to reinforce brand identity. Most templates support simple drag-and-drop features or editable text layers for quick personalization.

2. Adjust Colors and Typography

Modify color schemes to align with your brand palette. Changing font styles and sizes helps maintain visual consistency across all marketing materials. Many templates come with pre-set color themes, making it easy to switch between options without design expertise.

3. Incorporate Voiceovers, Music, and Sound Effects

Upload professional voiceovers or record directly within the editing platform to narrate your message clearly. Background music sets the tone - choose tracks that complement your brand’s personality without overpowering the narration. Adding subtle sound effects enhances viewer engagement.

Benefits of Using Ready-Made Explainer Video Projects from Our Store in Your Marketing Strategy 

Building an explainer from scratch takes time and budget - our ready-made projects help you skip the heavy lifting.

Using these templates offers significant advantages:

  • Time-saving: Pre-arranged scenes reduce production time drastically.
  • Cost-effective: Eliminates the expense of hiring animators or studios for custom videos.
  • Consistency: Templates ensure professional design quality and brand alignment.
  • Flexibility: Easily editable elements allow adaptation across industries or campaigns.

Explainer video templates empower marketers, startups, and agencies to produce compelling visual content efficiently while maintaining high creative standards.

Conclusion

Discover the best explainer video templates from store.whatastory.agency, where a curated collection of high-quality motion graphics project files awaits. Designed specifically for startups, SaaS companies, and marketers, these ready-made templates provide:

  • Affordable pricing starting at $200+, delivering premium value without compromising quality.
  • Customizable features enabling quick adaptation to your brand’s identity and messaging.
  • Impactful storytelling tools crafted from real client projects to ensure professional-grade visuals

Explore the collection today to transform your ideas into compelling explainer videos with ease and confidence.

Frequently Asked Questions

1. What are explainer video templates? 

Explainer video templates are pre-designed project files that help you turn complex ideas into simple, engaging videos - without starting from scratch.

2. What types of templates can I download? 

You’ll find templates for SaaS product demos, company overviews, marketing campaigns, investor pitches, whiteboard animations, and educational videos. Explore more video template types by visiting our store

3. How can I customize these templates for my brand? 

If you are a Motion Graphics Artist, then it should be easy for you. Just replace the text, logo, and visuals, tweak the colors and fonts, and add your voiceover or music. Most templates are plug-and-play, so customization is quick and easy.

However, if you are a Non-Designer or Animator, then you can consider hiring a professional or contact us. Bcoz these templates are made in professional software like AfterEffects and Illustrator.

4. Why use ready-made templates from What a Story to make an explainer video?

They save time, cut production costs, and give you access to professional-quality designs built from real client projects - all ready to use for marketing. So make an explainer video by using our ready-made video templates for different industries. 

5. Which are the best templates in your store?

Popular options include SaaS Demo, Startup Overview, Investor Pitch, Marketing Explainer, and Whiteboard Animation templates - all customizable for your needs.

Vicasso

Vicasso started What a Story back in 2015 in a damp room with no lights. He is born with a third eye that can see what your business needs to hit the market with a bang.

CEO at What a Story
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15 Articles
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Creating Impact


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